Lesson 112 min

Asset Turnover and Efficiency

Learn to measure how efficiently companies use their assets to generate revenue using turnover ratios.

Learning Objectives

  • Calculate and interpret asset turnover ratio
  • Understand fixed asset turnover
  • Apply working capital turnover
  • Compare high vs. low turnover strategies

Asset Turnover and Efficiency#

Efficiency ratios measure how well a company uses its assets to generate revenue. Two companies with identical assets can produce vastly different sales—efficiency ratios reveal who's doing more with less.

Asset Turnover = Revenue / Average Total Assets

This ratio shows how many dollars of revenue a company generates for each dollar of assets. Higher turnover indicates more efficient asset utilization.

Asset Turnover Ratio#

Calculation and Interpretation#

TurnoverMeaning
2.0x$2 of revenue per $1 of assets
1.0x$1 of revenue per $1 of assets
0.5x$0.50 of revenue per $1 of assets

Example#

ItemValue
Revenue$10 billion
Beginning Assets$8 billion
Ending Assets$12 billion
Average Assets$10 billion
Asset Turnover1.0x

Industry Benchmarks#

IndustryTypical TurnoverReason
Retail2.0 - 3.5xLow-margin, high-volume
Technology0.5 - 1.0xAsset-light, high-margin
Manufacturing0.8 - 1.5xCapital intensive
Utilities0.2 - 0.5xHeavy infrastructure
Financial Services0.05 - 0.15xMassive asset bases

Turnover and Margin Trade-off

High turnover often comes with low margins (Walmart). Low turnover often comes with high margins (luxury goods). The DuPont formula shows these combine to produce ROE.

Fixed Asset Turnover#

Measures how efficiently a company uses its property, plant, and equipment.

Fixed Asset Turnover = Revenue / Average Net Fixed Assets

Higher ratios indicate better utilization of factories, equipment, and facilities.

When Fixed Asset Turnover Matters#

  • Manufacturing companies
  • Capital-intensive industries (mining, energy)
  • Companies with significant PP&E investments
  • Capacity utilization analysis

Interpretation#

RatioAssessment
RisingImproved capacity utilization
FallingUnderutilized assets or new investments
Below peersPotential inefficiency
Above peersEfficient operations or different model

Working Capital Turnover#

Measures how efficiently a company uses its working capital to generate sales.

Working Capital Turnover = Revenue / Average Working Capital

Where Working Capital = Current Assets - Current Liabilities

Interpretation#

RatioMeaning
High (>10x)Minimal working capital needed—efficient
Medium (5-10x)Normal for most industries
Low (<5x)High working capital requirements
NegativeCurrent liabilities exceed current assets

High vs. Low Turnover Strategies#

High Turnover Strategy#

Characteristics:

  • Low margins, high volume
  • Minimal inventory
  • Quick collections
  • Examples: Costco, Dollar General

Advantages:

  • Less capital tied up
  • Lower inventory risk
  • Quick cash conversion

Low Turnover Strategy#

Characteristics:

  • High margins, lower volume
  • Premium positioning
  • More working capital needed
  • Examples: Apple, luxury brands

Advantages:

  • Better pricing power
  • Higher profit per sale
  • Brand value protection

DuPont Connection#

Remember: ROE = Net Margin × Asset Turnover × Leverage

CompanyMarginTurnoverROE Path
Costco2.5%3.5xVolume-driven
Apple25%1.0xMargin-driven

Both can achieve strong ROE through different strategies.

Key Takeaways

  • Asset Turnover = Revenue / Assets—measures overall asset efficiency
  • Fixed Asset Turnover focuses on PP&E utilization
  • Working Capital Turnover shows efficiency of current asset management
  • High turnover typically pairs with low margins (retail); low turnover with high margins (tech)
  • DuPont formula: Turnover × Margin × Leverage = ROE
  • Compare to industry peers—turnover norms vary dramatically by sector