Amazon.com, Inc.

AMZN
$232.07
-$0.45(-0.19%)

Overview

Trading Stats

Open$231.94
Day Range$230.77 - $232.60
52W Range$161.38 - $258.60
Volume19.6M
Market Cap2.5T

Price History

Financials

P/E Ratio
32.78
P/B Ratio
6.71
P/S Ratio
3.59
ROE
+24.33%
ROA
+7.50%
Profit Margin
+11.06%
Op. Margin
+11.06%
Gross Margin
+50.05%
Revenue Growth
+13.40%
Earnings Growth
+36.40%
D/E Ratio
43.41
Current Ratio
1.01

Profitability Margins

Gross: 50.0%
Operating: 11.1%
Net: 11.1%

Financial Health Score

Higher scores indicate better financial health

Valuation Analysis

Fair Value Estimate

$108.40-53.3% upside
Potentially Overvalued
Based on 2 valuation methods
DCF
$75.20
-67.6%
Relative
$141.60
-39.0%

Amazon.com, Inc. (AMZN)

DCF Valuation Analysis

Potentially Overvalued

-67.6% from current price

Intrinsic Value

$75.20

Market Price

$232.07

WACC

+11.59%

Enterprise Value

870.1B

Key Assumptions

Revenue Growth (Y1)

+13.40%

Terminal Growth

+2.50%

Target Op Margin

+15.00%

Beta

1.37

Projected Free Cash Flows

YearRevenueGrowthFCFPV of FCF
Year 1784B+13.40%44.7B40.1B
Year 2875.9B+11.73%56.3B45.2B
Year 3963.9B+10.05%69B49.6B
Year 41T+8.38%82.4B53.1B
Year 51.1T+6.70%96.1B55.5B
Terminal Value (PV)+2.50% perpetuity626.5B

Enterprise to Equity Value Bridge

Sum of PV (FCF)243.6B
+ PV of Terminal Value626.5B
Enterprise Value870.1B
− Net Debt(66.2B)
Equity Value803.9B
Shares Outstanding10.7B
Intrinsic Value / Share$75.20

Sensitivity Analysis: Intrinsic Value per Share

Values show how intrinsic value changes with different WACC and terminal growth assumptions

WACC ↓ / Growth →+1.50%+2.00%+2.50%+3.00%+3.50%
+9.59%$89.32$94.40$100.19$106.87$114.64
+10.59%$77.95$81.81$86.13$91.03$96.62
+11.59%$68.87$71.87$75.20$78.91$83.08
+12.59%$61.45$63.83$66.45$69.34$72.55
+13.59%$55.27$57.20$59.30$61.60$64.13

Understanding This DCF

  • Terminal Value represents +72.01% of Enterprise Value — typical for DCF models (60-80%)
  • The model uses a +11.59% WACC based on CAPM with beta of 1.37
  • Small changes in assumptions significantly impact value — always use a range, not a single number

Educational Purposes Only. This DCF model uses simplified assumptions and publicly available data. Real valuations require detailed financial analysis, industry expertise, and consideration of many factors not captured here. Never make investment decisions based solely on this analysis.

Data from Yahoo Finance • Last updated: 12/30/2025, 7:26:55 AM