Lesson 314 min

Enterprise Value Metrics

Learn to use Enterprise Value for debt-neutral valuation through EV/EBITDA and EV/Revenue ratios.

Learning Objectives

  • Calculate Enterprise Value from market data
  • Understand when to use EV vs. Market Cap
  • Master EV/EBITDA as the universal valuation metric
  • Apply EV/Revenue for high-growth companies

Enterprise Value Metrics#

Enterprise Value (EV) represents the total value of a business—what an acquirer would pay to take over the entire company. Unlike market cap, EV accounts for both equity and debt, making it essential for comparing companies with different capital structures.

Enterprise Value = Market Cap + Total Debt - Cash and Equivalents

EV represents the total claim on a company's operating assets by both equity holders and debt holders.

Understanding Enterprise Value#

Why EV Matters#

Consider two identical companies:

  • Company A: $1 billion market cap, no debt, $200 million cash
  • Company B: $1 billion market cap, $500 million debt, $100 million cash

Both have the same market cap, but acquiring Company B costs more because you must also pay off its debt. EV captures this difference:

CompanyMarket Cap+ Debt- Cash= EV
Company A$1.0B$0$0.2B$0.8B
Company B$1.0B$0.5B$0.1B$1.4B

Company B costs nearly twice as much to acquire despite the same market cap.

EV Components Explained#

ComponentWhat It Represents
Market CapValue of equity (shares × price)
+ Total DebtClaims that must be settled in acquisition
- CashCan be used to pay down debt; buyer receives it
= Enterprise ValueTrue takeover cost

Quick Rule

High debt increases EV; high cash decreases EV. A company with net cash (cash > debt) will have EV below its market cap.

EV vs. Market Cap: When to Use Each#

Use Market Cap WhenUse EV When
Calculating P/E ratioCalculating EV/EBITDA
Comparing price to equity metricsComparing companies with different debt
Analyzing equity returnsAnalyzing operating performance
Company has minimal debtCapital structure varies significantly

The Matching Principle#

Always match numerator and denominator:

MetricNumeratorDenominatorWhy
P/EPrice (equity)Earnings (after debt cost)Both are equity measures
EV/EBITDAEV (total firm)EBITDA (before debt cost)Both are total firm measures
P/SMarket Cap (equity)SalesSales available to all
EV/RevenueEV (total firm)RevenueRevenue available to all

EV/EBITDA: The Universal Metric#

EV/EBITDA is often called the "universal" valuation metric because it works across companies with different capital structures, tax situations, and depreciation policies.

EV/EBITDA = Enterprise Value / Earnings Before Interest, Taxes, Depreciation & Amortization

Lower EV/EBITDA generally indicates better value. Think of it as "how many years of EBITDA to pay off the enterprise."

Why EV/EBITDA Works#

IssueHow EV/EBITDA Solves It
Different debt levelsEV accounts for debt; EBITDA is pre-interest
Different tax ratesEBITDA is pre-tax
Different depreciationEBITDA excludes D&A
Different accountingMore standardized than net income

EV/EBITDA Ranges by Industry#

IndustryTypical RangeWhy
Technology15-25xHigh growth, scalability
Healthcare12-18xGrowth, defensive
Consumer8-14xStable, moderate growth
Industrial7-12xCapital intensive
Energy4-8xCyclical, commodity exposure
Retail6-10xCompetition, thin margins

Example Calculation#

Apple (hypothetical figures):

ItemValue
Stock Price$180
Shares Outstanding15.5 billion
Market Cap$2,790 billion
Total Debt$110 billion
Cash & Investments$165 billion
Enterprise Value$2,735 billion
EBITDA (TTM)$130 billion
EV/EBITDA21x

Note: Apple's EV is below market cap because its cash exceeds its debt (net cash position).

EBITDA Limitations

EBITDA ignores capital expenditures, which can be substantial for some businesses. A company with 10x EV/EBITDA but heavy capex requirements may be less attractive than one at 12x with minimal capex.

EV/Revenue for High-Growth Companies#

For companies with minimal or negative EBITDA, EV/Revenue provides a usable valuation metric.

When to Use EV/Revenue#

  • Early-stage companies investing heavily in growth
  • SaaS companies with high customer acquisition costs
  • Biotech before commercialization
  • Any company where EBITDA is not meaningful

Interpreting EV/Revenue#

EV/RevenueInterpretation
1-3xTypical for mature, moderate-margin businesses
3-8xGrowth premium, above-average margins expected
8-15xHigh growth, SaaS-type business models
15x+Hypergrowth, market leadership expected

The Path to Profitability Matters#

With EV/Revenue, you must consider the company's potential margins at scale:

CompanyEV/RevenueTarget MarginImplied EV/EBITDA at Scale
SaaS A10x30%33x
SaaS B10x20%50x

At the same EV/Revenue, the company with higher target margins offers better value.

Rule of 40

For SaaS companies, analysts use the "Rule of 40": Revenue Growth Rate + Profit Margin should exceed 40%. Companies above this threshold typically command higher EV/Revenue multiples.

Practical Application#

Comparing Acquisition Targets#

Imagine evaluating two potential acquisitions:

MetricTarget ATarget B
Market Cap$500M$500M
Debt$100M$300M
Cash$50M$20M
Enterprise Value$550M$780M
EBITDA$60M$60M
EV/EBITDA9.2x13.0x

Despite identical market caps and EBITDA, Target A is significantly cheaper on an EV basis because of its lower debt load.

Red Flags in EV Analysis#

  • Rapidly rising debt without corresponding EBITDA growth
  • Cash declining while debt increases
  • EV/EBITDA much higher than peers without clear justification
  • Negative EV (cash exceeds market cap + debt)—rare but signals distress or opportunity

Key Takeaways

  • Enterprise Value = Market Cap + Debt - Cash, representing total takeover cost
  • EV accounts for capital structure differences; use it when comparing companies with varying debt levels
  • EV/EBITDA is the "universal" valuation metric—works across tax rates, depreciation policies, and debt levels
  • Typical EV/EBITDA: 15-25x for tech, 7-12x for industrials, 4-8x for energy
  • EV/Revenue works for unprofitable companies but requires analysis of margin potential
  • Always use EV-based metrics when debt levels differ significantly between companies